You can access the Online Marketing Explorer from the Content Manager Explorer.
Procedure
- Open the Content Manager Explorer.
- Open the Online Marketing Explorer in one of the following ways:
- Open the SDL Tridion tab of the Ribbon, select Welcome then in Quick Access click Online Marketing Explorer.
- Open the Tools tab of the Ribbon and click Online Marketing Explorer:

- Browse to a Folder where you keep Initiatives and double-click an Online Marketing Initiative or choose Open from the Initiative context menu:

Note: Initiatives are stored as Components in the Content Manager.
- You can also access the Online Marketing Explorer directly by entering the address directly in the browser:
http://[MachineName]:[port]/WebUI/Editors/OnlineMarketing/Default.aspx