Promotions
A Promotion defines the targeted content to display in a Page Region of a Web site.
- Opening the Promotion Dialog
The Promotion Dialog is the SmartTarget user interface where you manage Promotions in Promotion Lists. - Defining Promotions
When you define a Promotion, you specify: the Web site Publication and Page Region where you want the Promotion to appear, what content you want to display in the Promotion and when you want the Promotion to be triggered. - BluePrint Publications
Publications group content and layout items that represent the building blocks of a Web site. A BluePrint is a hierarchy of Publications in which Parent Publications share content with Child Publications. - Page Regions
A Page Region is an area on a Web page where Promotions are displayed. - Triggers
A trigger defines when a Promotion is shown. You can use multiple triggers in a Promotion. - Content
Targeting content used in Web sites is stored in the Content Manager as Components. You need to create the content you want to use in the Content Explorer and then Publish it to Fredhopper. - Filtering and ordering content
Filtering allows you finer-grained control on what content items to show, based on Component attributes or the current visitors context.