Setting up a Synchronization Server
You need to install and configure Synchronization components for Online Marketing Explorer in a .NET or Java Web application. Synchronization components push TCM URIs of Assets that need to be tracked to the Presentation Server and pick up tracking information used to generate Initiative Reports.
It is recommended to install Synchronization components on a separate machine and in a separate Web site for each database which contains tracked data. You can configure multiple synchronization servers for each database.