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Audience Manager user interface

The Audience Manager node in a Publication contains Content Manager items specific to Audience Manager. The node is accessible to users who have Audience Manager rights, as defined by an SDL Web system administrator.

Audience Manager items
The Audience Manager node contains the following items:
IconItem TypeDescription
Address BookAn Address Book contains a list of Contacts. If the Publication contains two or more Address Books, an (All Contacts) node is added which contains all Contacts in the Publication. Address Books are added to a Publication by an SDL Web System Administrator.
ContactA Contact contains a customer's personal details and Mailing history.
FolderFolders in the Audience Manager node are used to organize Segments.
SegmentA Segment is a logical grouping of people that represent a target audience.
Audience Management ribbon toolbar
In the Content Manager Explorer, select Audience Management. The tab shows tasks you can perform in the Audience Manager node in a Publication. Controls are enabled or disabled depending on your current context.
Search and List View
Select an Address Book in the navigation pane to view its Contacts. Define search criteria and click Search to filter the list, in which case the list view displays the Contacts is the list who meet the criteria. You can save a filtered list as a Distribution List or export the Contacts: