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Default trigger types

Experience Optimization defines a default set of trigger types in the initial-triggertypes.json file. Each type comes with default values.

Trigger types belong to the following categories:

  • Session
  • Visitor
Session
Session triggers use browser session data as triggers for Promotions.
IconTriggerData typeBasis for trigger
Session - Original Referrer textThe domain name of the original referring page
Session - Length numberThe length of time, in minutes, that has passed in the current browsing session
Visitor
Visitor triggers use technical details on the website visitor as triggers for Promotions.
IconTriggerData typeBasis for trigger
Visitor - Authentication Type textThe type of authentication of the website visitor
Visitor - Authenticated? booleanWhether or not the website visitor is an authenticated website user
Visitor - Browser textThe web browser used by the website visitor when making the HTTP request
Visitor - Operating System textThe operating system used by the website visitor, or more specifically, the client application making the HTTP request
Visitor - Search Engine? booleanThe search engine used by the website visitor